The growth of the organization is a
cycle. The organization of the growth phase should be fully concerned about the
competitive advantages or the need to change in any other way within the
organization. The growth of the organization should be sustainable and
sustainable and be seen as a corporate social responsibility (CSR).
This approach suffers from an
imbalance in which increased attention is given to the environmental pillar in
relation to society (which includes the human side) three times its
sustainability. On the other hand, the coherence of the three-line approach is
based on the structure of the Triple Bottom line, since the concept is clearly
based on a combination of social, environmental and economic guidelines.
Organizations that use experience
and intelligence must provide a common environment, provide people with tools,
and create a climate for learning and testing new ways of doing business in the
marketplace. An institution that can collect all the information and distribute
it to its employees is a huge advantage for an organization that will never
know what its people know. The development of the information economy requires
fundamental change in organizations and facilitates their learning, development
and partnership.
As with the three basic principles
mentioned above, it focuses directly on the real pillars of growth, such as
people, the environment and the economy. By exploring strategic capabilities,
competitive advantages and improved customer service, the author can clearly
state that people, the environment and the economy are the foundation of these
concepts. Burger King India can be taken as an example.
It was put out hamburger and added
a masala burger to the menu and recruited local workers into the stores. Burger
King created strategic capabilities using a brand name and social aspects to
create and improve competitive advantages by offering local sentiment through
the menu. Local recruitment is important to provide better service to clients
with a focus on cultural aspects. It is clear that strategic capabilities,
competitive advantages and improved customer service are pillars of
organizational growth and sustainable development, but in fact they have
focused on people, the environment and the economy in order to achieve
sustainable development.
According to the authors view, if
the organization focuses on three strategic sub-rating capabilities, competitive
advantages and better customer service will be created automatically and can
effectively achieve growth and sustainable development for a long time instead
of focusing only on a limited period of time. If a recommendation can be issued
to the author, on the basis of a critical review that strategic capacity,
competitive advantages and better customer service as pillars of growth and
sustainable development are outdated concepts and the Triple Bottom Line
commitment is a comprehensive strategy for growth and sustainability.
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